Down's Syndrome Scotland
Project disciplines –
Branding and visual identity
Campaign identity
Design for print
Digital design
Direct mail
Design for advertising
Creative copywriting
Down’s Syndrome Awareness Day is on March 21 every year. Down’s Syndrome Scotland celebrate this throughout the entire month of March asking people to hold a fundraising tea party. The campaign is called Tea For 21.
I was tasked with creating the visual identity for the campaign, writing campaign promotional headlines and designing a suite of supporting collateral.